Betonicum. The company is engaged in laying floors in industrial and office premises.

Take photographs of the laying and operation of floors at several sites.

It was clear how to shoot the process, but in order to show the floors, ordinary photos of empty industrial premises were too boring. Therefore, I rushed to catch some kind of interaction with these floors. At one of the sites there were carts for transporting meat products, and employees in white coats and boots, I asked them to roll these carts and shot moments, highlighting with two Godox rechargeable flashes.

Photos were used by the customer on the site.